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Creative Director • Writer
State Farm Saturday Night Live Partnership
An incredible opportunity to work on iconic characters.
This campaign is part of an ongoing partnership between State Farm and Saturday Night Live. The first Television commercial for the Discount Double Check features Rob Schneider reprising his role as Richard “Richmeister” Lamer, now a State Farm employee but still the master of nicknames – almost. “Steve’s Kid” kicked off the latest round of spots, premiering as part of a State Farm Sponsorship of the MTV Video Music Awards.
The Second spot is a :15 Pre-Roll featuring Richmeister and another popular State Farm Character – Jake… from State Farm.
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