Creative Director • Writer • Brand Storyteller

One of the main reasons people choose Ace is to get advice they can trust for home projects. Part of SEO optimization at Ace included creating robust tips and advice content that registers on Google searches for common seasonal projects. The SEO copy attached to these seasonal tips was an organic way to link to products that can help DIYers in the moment of need. 

Ace Project Place

Ace Project Place was the heart of tips and advice and local events at Ace.

You can see the site HERE